Track 1, Session 2
Laurie LaRusso, MS, ELS
Laurie LaRusso, MS, ELS, has been writing about health and medicine for more than 20 years. Her publications and presentations run the gamut from clinical research and continuing medical education to consumer health and patient education. Ms. LaRusso writes and develops graphics for peer-reviewed journal articles, slide decks, and posters for scientific conferences becoming the go-to graphics person for several of her clients. She is a past president of the American Medical Writers Association, New England Chapter, and a winner of the chapter’s Will Solimene Award for Excellence in Medical Communication. She holds a Master’s degree in Health Communication from the Tufts University Graduate Programs in Public Health; certification as an Editor, Life Sciences from the Board of Editors in the Life Sciences; and an adjunct faculty appointment in the nutrition communication program at Tufts University Friedman School of Nutrition Science and Policy. She does not hold a degree or certification in graphic design!
Session Synopsis: Clean, crisp graphics that highlight important data and convey key messages are in high demand. Medical writers need not fear figures, panic about posters, or stress over slides. She can easily create high-quality visual elements without enlisting a graphic designer’s help, incurring the expense of high-end graphics software, or enduring a long learning curve.
Learn how to create top-notch figures, charts, and diagrams for slides, posters, and manuscripts using only Microsoft PowerPoint and its embedded Excel features. This program will address opportunities for visual data presentation, which graphical format to use, and demonstrations of how each type of graphic is created.